Time: Wednesday August 20th, 15:30 – 16:15 Venue: Home Hotel Amanda – Åndenes hus Entry: Distibutors only
Join an open roundtable for film distributors to explore the evolving challenges and opportunities in today’s shifting marketing landscape. We'll dive into smarter, more sustainable promotional strategies that focus on conversions and organic growth. Discover how to build first-party data through digital campaigns and why it’s key to long-term success. Bring your experiences and questions for a collaborative discussion on how to future-proof film promotion through better audience insight and measurable impact.
usheru
usheru partners with over 100 film distributors across 30 countries, providing data-driven digital tools to maximise conversions, improve marketing performance, and eliminate wasted spend. With a single minded focus on powering a more sustainable marketing model for film releases, usheru helps distributors build smarter campaigns through long term thinking and better measurement.
Oliver Fegan bio:
Oliver is usheru’s CEO and co-founder. He began his career as a Management Consultant, primarily advising FMCG (Fast-Moving Consumer Goods) clients on strategy and process improvement projects. His entrepreneurial spirit got the better of him, and he founded a No.1 selling F&B app company before ushering. He is passionate about all things food, sports, and movies. Rugby is his main sport, and Inglourious Basterds is his favourite movie.
Made in collaboration with usheru and Kreativt Europa MEDIA Desk Norway.